We are a London-based digital marketing agency that specialises in paid search management, analytics and conversion rate optimisation.
This website privacy policy describes how Phern Digital protects and makes use of the information you give the company when you use this website.
If you are asked to provide information when using this website, it will only be used in the ways described in this privacy policy.
This policy is updated from time to time. The latest version is published on this page.
This website privacy policy was updated in May 2017.
If you have any questions about this policy, please email stephano@phern.digital.
Introduction
We gather and use certain information about individuals in order to provide products and services and to enable certain functions on this website.
We also collect information to better understand how visitors use this website and to present timely, relevant information to them.
Data gathered on this site
We may collect the following information:
* Name
* Contact information including email address
* Website usage data
* Other information relevant to client
enquiries
How this data is used
Collecting this data helps us understand what you are looking from the company, enabling us to deliver improved products and services.
Specifically, we may use data:
* To improve the products and services we
provide.
* To contact you in response to a specific
enquiry.
* To customise the website for you.
Cookies
What is a cookie?
A cookie is a small file placed on your computer's hard drive. It enables our website to identify your computer as you view different pages on our website.
Cookies allow websites and applications to store your preferences in order to present content, options or functions that are specific to you. They also enable us to see information like how many people use the website and what pages they tend to visit.
How we use cookies
We may use cookies to:
* Analyse our web traffic using an analytics package. Aggregated usage data helps us improve the website structure, design, content and functions.
* Test content on our website. For example, 50% of our users might see one piece of content, the other 50% a different piece of content.
* Store information about your preferences. The website can then present you with information you will find more relevant and interesting.
* To recognise when you return to our website. We may show your relevant content, or provide functionality you used previously.
Cookies do not provide us with access to your computer or any information about you, other than that which you choose to share with us.
Controlling cookies
If you would like to restrict the use of cookies you can control this in your Internet browser. Links to advice on how to do this for the most popular Internet browsers are provided below for convenience and will be available for the Internet browser of your choice either online or via the software help (normally available via key F1).
Internet Explorer
http://windows.microsoft.com/en-GB/windows7/Block-enable-or-allow-cookies
Google Chrome
https://support.google.com/chrome/bin/answer.py?hl=en-GB&answer=95647&p=cpn_cookies
Mozilla Firefox
http://support.mozilla.org/en-US/kb/Blocking%20cookies
Apple Safari
http://docs.info.apple.com/article.html?artnum=32467
Opt-out
In order to provide website visitors with more choice on how data is collected by Google Analytics, Google has developed the Google Analytics Opt-out Browser Add-on. The add-on communicates with the Google Analytics JavaScript (ga.js) to stop data being sent to Google
Analytics. The Google Analytics Opt-out Browser Add-on does not affect usage of the website in any other way. A link to further information on the Google Analytics Opt-out Browser Add-on is provided below for your convenience.
http://tools.google.com/dlpage/gaoptout?hl=None
For more information on the usage of cookies by Google Analytics please see the Google website. A link to the privacy advice for this product is provided below for your convenience.
http://www.google.com/analytics/learn/privacy.html
Controlling information about you
We will never lease, distribute or sell your personal information to third parties unless we have your permission or the law requires us to.
Any personal information we hold about you is stored and processed under our data protection policy, in line with the Data Protection Act 1998.
Security
We will always hold your information securely.
To prevent unauthorised disclosure or access to your information, we have implemented strong physical and electronic security safeguards.
We also follow stringent procedures to ensure we work with all personal data in line with the Data Protection Act 1998.
Links from our site
Our website may contain links to other websites.
Please note that we have no control of websites outside the phern.digital domain. If you provide information to a website to which we link, we are not responsible for its protection and privacy.
Always be wary when submitting data to websites. Read the site’s data protection and privacy policies fully.
